Many know what greenwashing is.
And in case you don’t….Dictionary.com defines greenwashing as superficial or insincere display of concern for the environment that is shown by an organization.
The latest example is from Pepsi. Beginning mid-August, Diet Pepsi is being sweetened with acesulfame potassium (also known as: ace-K) and sucralose. Sucralose is also known as Splenda.
The company website for Splenda will tell you it is a safe alternative to sugar. However, they will not tell you about numerous studies that have been done that state otherwise. Even though this one was funded by the Sugar Association, I still think it’s worth considering the findings. Additionally, studies such as this one claim that sucralose has the potential to alter the beneficial bacteria in our gut. The makers of Splenda state that their product is made from real sugar. While this may be true, it’s chemically altered sugar. If you are like me, you avoid GMO’s and prefer whole foods in their most natural state.
There are many different types of sweeteners available, some more natural than others. Natural sweeteners, such as stevia, are a much better choice than artificial ones. Although given the choice between artificial sugar and regular sugar, I would say the regular sugar is a better option.
A Healthy Planet Begins With You!